Area Sales Manager – West Texas & Colorado

 

Area Sales Manager - West Texas & Colorado

Company Summary:

For over 20 years, Nolan Ryan Brands has been a leading beef purveyor supplying the highest-quality Texas beef to food service establishments and grocery stores across the state and beyond. The company is in an exciting stage of growth, having launched the Goodstock by Nolan Ryan brand in 2020 to supply foodservice partners with premium beef and unparalleled customer service. As the company expands its footprint, there is a need for an experienced Area Sales Manager. A successful candidate will be both knowledgeable about the beef industry and hold strong and positive relationships within the Hospitality space.

Job Summary:

The primary responsibility of the position is to grow foodservice sales within the specific territory of West Texas and Colorado. This position will be responsible for sales to foodservice distributors and end user accounts.  The role exists to support the execution of our business plans while working closely with the Sales, Operations and Marketing teams. Candidates being considered for this role will need a firm understanding of center-of-the-plate sales and the cattle industry.  This is a remote position and will report directly to the Director of Foodservice Sales and Industry Relations.

Duties/Responsibilities:

• Develop and grow profitable foodservice volume with distributors and end user accounts.
• Build relationships with personnel within foodservice distribution companies and present the Nolan Ryan product lines and brand strategies with confidence and poise.
• Work with distributor management and sales force to gain acceptance and distribution of all Goodstock by Nolan Ryan branded items with individual restaurants and restaurant groups, with headquartered acceptance.
• Frequent travel will be required within the territory, defined by management, to educate distributor personnel and restaurants about the Nolan Ryan Brands product line and develop rapport with key decision makers.
  

Scope of Position: 

Coordinate all selling and promotional activities for the sale of Nolan Ryan Brands’ products with both Distributor and restaurant accounts. These activities will include:

• Make presentations regarding Nolan Ryan Brands’ products and brand strategies
• Convey the pricing and promotion of all products
• Provide education and training for distributor and restaurant personnel
• Participate in approved customer events
• Participate in approved local, regional, or national trade shows
• Participate in seminars or programs deemed pertinent by management
• Entertain customers
• Provide weekly feedback to management regarding assigned territory responsibilities
• Provide punctual office reports needed by management
• Recommend any ideas that might aid in business development and growth
• Position Reports To: Director of Foodservice Sales and Industry Relations
  

Position Reports To: Director of Foodservice Sales and Industry Relations

Background/Education/Experience: 

Animal Science, food science or related degree preferred. Minimum BS college degree is required.  

Beef industry and foodservice sales knowledge are key along with beef industry job experience, beef production, meat and livestock evaluation/judging, interest in cooking and food preparation.

Minimum 5 years foodservice industry experience and knowledge of territory preferred.

Salary and Benefits: Depends on Level of Experience and Expertise.

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